Metric Category: Traffic and Visit Metrics

  • New vs. Returning Visitors Metric Definition

    New vs. Returning Visitors is a key performance indicator (KPI) that measures the proportion of first-time visitors to a website compared to those who have visited the site…

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    4 min read

  • Exit Rate Metric Definition

    Exit Rate is a key performance indicator (KPI) that measures the percentage of visitors who leave a website from a specific page after visiting any number of pages.…

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  • Pages Per Session Metric Definition

    Pages Per Session is a key performance indicator (KPI) that measures the average number of pages viewed by a user during a single session on a website. This…

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  • Session Duration by Device Metric Definition

    Session Duration by Device is a key performance indicator (KPI) that measures the average amount of time users spend on a website across different devices. This metric helps…

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  • Bounce Time Metric Definition

    Bounce Time is a key performance indicator (KPI) that measures the amount of time a visitor spends on a webpage before leaving the site without interacting further. It…

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    4 min read

  • Time on Site Metric Definition

    Time on Site is a key performance indicator (KPI) that measures the total amount of time a visitor spends on a website during a single visit. It provides…

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    4 min read

  • Bounce Rate Metric Definition

    Bounce Rate is a key performance indicator (KPI) that measures the percentage of visitors who leave a website after viewing only one page. It is a crucial metric…

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    4 min read