Your cart is currently empty!
Organic Search Keyword Total Revenue Calculator
Formula:
Explanation
Organic Search Keyword Total Revenue is a metric that calculates the total revenue attributed to a specific keyword from organic search traffic. It helps businesses understand the financial impact of individual keywords in their SEO strategy.
Real-Life Example
Let’s say your total revenue is $100,000, with 40% coming from organic search, resulting in $40,000 of organic revenue. If a specific keyword generates 2,000 clicks out of a total 10,000 organic clicks, the total revenue from that keyword is calculated as:
Keyword Total Revenue = (Organic Revenue × Keyword Traffic) / Total Organic Traffic
Substitute the values into the formula:
Keyword Total Revenue = ($40,000 × 2,000) / 10,000 = $8,000
This means the total revenue from the specific keyword is $8,000.
Benchmark Indicators
Benchmark indicators for organic search keyword total revenue can vary significantly across industries. Here are some typical examples:
- E-commerce: A good benchmark is achieving at least 10% of total organic revenue from top-performing keywords.
- Technology: Industry leaders often see up to 20% of their organic revenue coming from top keywords.
- Retail: Key products and categories can drive 15% to 25% of organic revenue through specific keywords.
0% – 5%: Low revenue contribution, potential for improvement.
5% – 15%: Moderate revenue contribution, indicates decent performance.
15% – 30%: High revenue contribution, indicates strong performance.
30% and above: Excellent revenue contribution, highly effective keyword.
Organic Search Keyword Total Revenue Calculator
Please select one field as the output (calculated) field:
Frequently Asked Questions
What is Organic Search Keyword Total Revenue?
Organic Search Keyword Total Revenue measures the total revenue attributed to a specific keyword from organic search traffic. It helps businesses understand the financial impact of individual keywords in their SEO strategy.
Why is Organic Search Keyword Total Revenue important?
Understanding Organic Search Keyword Total Revenue is crucial for evaluating the effectiveness of your SEO strategy. It helps allocate resources more efficiently by identifying high-performing keywords and optimizing or eliminating underperforming ones.
How can I calculate the cost associated with keywords?
To estimate the cost per keyword, divide the total SEO cost by the number of keywords you are targeting. This gives an average cost per keyword, which can then be used to calculate the ROI for each keyword.
How do I calculate revenue from keywords?
Revenue from keywords can be estimated by tracking the number of conversions from keyword clicks and multiplying it by the revenue per conversion. This gives a total revenue figure attributable to your SEO efforts for those keywords.
What factors influence Organic Search Keyword Total Revenue?
Factors influencing Organic Search Keyword Total Revenue include the number of keyword clicks, conversion rate, revenue per conversion, total SEO costs, and the number of keywords targeted.
How can I improve my Organic Search Keyword Total Revenue?
Improving Organic Search Keyword Total Revenue can be achieved by optimizing your website for higher conversion rates, targeting more relevant keywords, improving content quality, and regularly updating your SEO strategy based on performance data.
What is a good Organic Search Keyword Total Revenue?
A good Organic Search Keyword Total Revenue varies by industry. Generally, a higher revenue indicates more efficient and effective use of SEO resources. Benchmarks can vary, but revenue of over 10% from a single keyword is often considered strong.
Can Organic Search Keyword Total Revenue fluctuate over time?
Yes, Organic Search Keyword Total Revenue can fluctuate due to changes in search engine algorithms, market conditions, competitor actions, and seasonal trends. Regular monitoring and adjustment are necessary to maintain optimal revenue.
