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Remarketing Term Meaning
Remarketing is a strategy that focuses on re-engaging existing or past customers by targeting them with relevant advertisements, offers, and communications. The goal is to encourage repeat purchases, increase customer loyalty, and enhance the overall customer lifetime value. Detailed Explanation Remarketing involves reaching out to customers who have previously interacted with a brand but may…
Product Cannibalization Calculator & Formula
Product Cannibalization Calculator Please select one field as the output (calculated) field: Total Sales of Existing Products Before Launch ($): Total Sales of Existing Products After Launch ($): Total Sales of New Product ($): Cannibalized Sales from Existing Products ($): 0% 10% 20% 30% Product Cannibalization Formula Cannibalization Rate = Cannibalized Sales Total Sales of New Product × 100 Explanation Product…
Customer Profitability Calculator & Formula
Customer Profitability Calculator Please select one field as the output (calculated) field: Total Revenue ($): Total Cost ($): Profitability ($): Customer Profitability Formula Profitability = Revenue – Cost Explanation Customer Profitability measures the profit generated from a customer after deducting the associated costs. It helps businesses understand the value each customer brings. Real-Life Example Let’s…
Net Profit Margin Calculator & Formula
Net Profit Margin Calculator Please select one field as the output (calculated) field: Total Revenue ($): Net Profit ($): Net Profit Margin (%): 0% 10% 20% 30% 100% Net Profit Margin Formula Net Profit Margin = Net Profit Revenue × 100 Explanation Net Profit Margin measures the percentage of revenue that remains as profit after all expenses are…
Gross Margin Calculator & Formula
Gross Margin Calculator Please select one field as the output (calculated) field: Total Revenue ($): Cost of Goods Sold (COGS) ($): Gross Margin (%): 0% 25% 50% 75% 100% Gross Margin Formula Gross Margin = Revenue – COGS Revenue × 100 Explanation Gross Margin is a financial metric used to assess a company’s financial health and…
Customer Segmentation Profitability Calculator & Formula
Customer Segmentation Profitability Calculator Please select one field as the output (calculated) field: Revenue from Segment ($): Costs for Segment ($): Profitability ($): Profitability Percentage (%): 0% 10% 30% 50% Customer Segmentation Profitability Formula Profitability = Revenue – Cost Profitability Percentage = Profitability Cost × 100 Explanation Customer Segmentation Profitability measures the net profit generated by…
Customer Lifetime Value (CLV) Calculator & Formula
Customer Lifetime Value (CLV) Calculator Please select one field as the output (calculated) field: Average Purchase Value ($): Purchase Frequency: Customer Lifespan (years): Customer Lifetime Value ($): 0 $1,000 $5,000 $10,000 $20,000 Customer Lifetime Value (CLV) Formula CLV = Average Purchase Value × Purchase Frequency × Customer Lifespan Explanation Customer Lifetime Value (CLV) measures the total revenue a business…
Cross-Channel Marketing ROI Calculator & Formula
Cross-Channel Marketing ROI Calculator Please select one field as the output (calculated) field: Total Revenue ($): Total Cost ($): ROI (%): 0% 25% 50% 75% 100% Cross-Channel Marketing ROI Formula ROI = Revenue – Cost Cost × 100 Explanation Cross-Channel Marketing ROI measures the profitability of marketing campaigns that span multiple channels. It is calculated…
Geotargeting ROI Calculator & Formula
Geotargeting ROI Calculator Please select one field as the output (calculated) field: Total Revenue ($): Total Cost ($): ROI (%): 0% 100% 200% 300% 400% Geotargeting ROI Formula ROI = Revenue – Cost Cost × 100 Explanation Geotargeting ROI measures the profitability of geotargeted marketing campaigns. It is calculated by dividing the net profit (revenue…
SMS Marketing ROI Calculator & Formula
SMS Marketing ROI Calculator Please select one field as the output (calculated) field: Total Revenue ($): Total Cost ($): ROI (%): 0% 100% 200% 300% 400% SMS Marketing ROI Formula ROI = Revenue – Cost Cost × 100 Explanation Return on Investment (ROI) measures the profitability of your SMS marketing campaigns. It is calculated by…